Friday, January 11, 2008

are you scaring anyone?

been a while since i've posted a link to the brandbuilder blog. it's surely overdue, and here it is.

via Olivier, via Kathy Sierra, a wonderful reminder. are your ideas scaring anyone? are your ideas big or just status quo? are you actually creating change or simply creating sameness?

"If your new Big Idea doesn't scare the hell out of you, it's probably not a new Big Idea. If it doesn't scare other people, it might be because you allowed the consensus (or what you imagined as the consensus) to smooth the pointy bits, buffing and polishing the idea into a nice safe state that displeases nobody and delights nobody."

here's to a little ruffling of the feathers.

happy friday.

3 Comments:

Blogger Maureen said...

I've gotch yer big idea right here, woolard! mua ha ha!

2:36 PM  
Anonymous Maverick said...

So true. Too true. There are a lot of pretenders out there. They like to throw around buzz words like "strategy" and "innovation."

Fear spawns lofty talk.

You don't get strategic or innovative by saying the words.

You vote with your feet.

What are you DOing?

2:47 PM  
Blogger Olivier Blanchard said...

So true.

I was hired by a company that sold me on their desire to start innovating again several years ago. They loved to talk about breaking the status quo, etc.

They were full of crap. Innovation scared the hell out of them. The status-quo was all they understood. These people were terrified of change. It was sad.

10:32 PM  

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