Worst...brand...in the woooorld
PSFK just posted on the Consumers International poll of the worst products and brands, based on a lack of corporate responsibility (or, really, a conscious). check out the link for those named.
a lot of marketing muscle goes into communicating good deeds and overall awareness of a company's responsibility to its consumers, environment, community. it's equally important to hold those brands accountable that actually try to avoid responsible action.